PAOK FC Official Magazine "Toumba" Issue 3.Client: PAOK FCRole: Art Direction, Editorial Design, Typeface Design. Photography contributors: Stratos Kalafatis, Kostas Amiridis, Nikos Ververidis.
A club that carries a strong look across all outlets, PAOK FC are wasting no time in celebrating it's 90th year with defined style prominent throughout. No rush job, there's a perfectionist finish to their delivery. 'Toumba' is the finest of examples, we took a closer look. Cutting the mustard is something this club seem to do across whatever medium they choose. With the finest blade dressing a delicious sandwich of design, this goes the distance when it comes to an 'Official Magazine' for a football club. Issues one and two dropped and a third impending, this is a piece of design that travels through the test of time - a source of inspiration as much as a wealth of information, there's something fresh on show with every turn of the page. Striking photography that marries up contemporary and classic places from various parts of the club, it's a form of expression in itself and a connection to the fans that has been given the utmost respect.
A solid paperstock and shine welcomes you in while player interviews and giant gloss posters compliment this delivery, designed all over. Something that can serve as best practice across the global club game, their contribution to the creative game is unquestionable. Spot on.